Food and cooking creators
Sell recipe e-books, meal plans, live cooking classes and ingredient picks.
2 min read · Updated October 2026
People save your recipes but rarely finish them. Sell the complete, organised version and teach live.
What you can sell
| Product | Built as | Example price |
|---|---|---|
| Recipe e-book | Digital File (PDF) | ₹99 to ₹499 |
| Weekly meal plan with shopping list | Digital File | ₹149 to ₹499 |
| Live cooking class | Group session | ₹99 to ₹399 per seat |
| Masterclass | Course | ₹499 to ₹1,999 |
| Custom menu | Personal Request | ₹299 to ₹1,499 |
| Kitchen gear and ingredient picks | Product cards in Links | Free to list; you may earn affiliate commission |
Set up your page
- Tabs: Links, Vault, Courses.
- Links: Instagram, YouTube and product cards for tools you use.
- Banner: a vivid finished dish.
- Say dietary notes and allergens clearly in every recipe item.
Your free front door
A free single recipe card or a pantry checklist.
Auto-DM ideas that fit
| Reel or story idea | Keyword | The DM sends |
|---|---|---|
| Recipe Reel | RECIPE | The free recipe card and the e-book |
| Meal prep Reel | MENU | The weekly plan |
| Technique Reel | CLASS | The next live class |
| Gear Reel | TOOLS | Your Links tab |
Build these in Auto-DM and tell viewers to follow you so the DM does not land in requests.
Content that works
- Quick recipes under 60 seconds
- Mistakes and fixes
- Meal prep systems
- Live cooking highlights
- Ingredient and gear picks
Your first four weeks
Week 1
Go live with a free recipe card and a ₹149 mini cookbook.
Week 2
Post three recipe Reels with RECIPE keywords.
Week 3
Schedule a live class with 30 seats.
Week 4
Run it. Sell the recording. Announce a cookbook drop.
A worked example
Mistakes to avoid
- Missing allergen information
- No free recipe
- Long cookbook with no preview
- Skipping the recording of the class
Can I sell a recipe e-book?
Yes. Upload a PDF as a Digital File and fans download it after paying.
Can I run live cooking classes?
Yes. Use a group session with seats, a private link and reminders.