Publish, pre-order and launch

Publish#

A course is a draft until you press Publish on the course page. Make sure it has at least a couple of ready lessons, a thumbnail and a description first.

• When you publish for the first time, all your followers are alerted (an in-app notification and a web push). It only happens once, so re-publishing never spams them.
• If you publish a scheduled course, the alert says "New course coming soon" instead.
• Unpublish takes the course off your page for everyone except you, including enrolled students. Their enrolments are kept, and access returns when you publish again, so do it only briefly.

Schedule a launch and take pre-orders#

1. 1

   Pick Schedule under Release

   In the course details, choose Schedule and a date and time (in your local time). It can be up to 365 days ahead.

2. 2

   Publish

   The course appears on your page right away with a live countdown.

3. 3

   Fans pre-order

   The button reads Pre-order. They pay now and see "Lessons unlock at launch".

4. 4

   Launch

   When the timer reaches zero, every lesson unlocks for everyone who pre-ordered. You do not have to do anything.

You can launch early. Edit the course and set the release to unlocked. Once a course is live and has students, you cannot put it back behind a countdown.

A launch plan#

1. 14 days before

   Record and upload lessons. Choose your launch date and set seats.

2. 10 days before

   Publish as a scheduled course. Followers get a coming-soon alert. Post a teaser Reel.

3. 7 days before

   Release the first lesson as a free preview. Set up an Auto-DM keyword for it.

4. 3 days before

   Story countdown sticker and a Q&A box about the course.

5. Launch day

   Reel, story, community post and pinned comment at the same time. Update seats left through the day.

6. After launch

   Share student reviews, close the batch, announce the next one.

My course on [topic] launches [date], and pre-orders are open NOW.
Only 30 seats in this batch. Lock yours in → sygil.app/yourname/courses

More on the mechanics in Scheduled drops and pre-orders and the full 14-day launch plan.