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How Sygil works

The creator, the fan and the loop that turns a one-time buyer into a repeat fan.

2 min read · Updated October 2026

There are two kinds of accounts on Sygil: creators who run a page, and fans who follow and buy. Anyone can start as a fan and upgrade later with Become a creator.

The loop

Sygil is designed around a loop, not a single sale. Each step feeds the next.

  1. 1

    People find you where you already post

    Your Instagram, YouTube, X, WhatsApp or anywhere else. Your bio link points to sygil.app/yourname.

  2. 2

    Comments become DMs

    You ask viewers to comment a keyword. Auto-DM sends each of them your link while they are still interested.

  3. 3

    They land on one fast page

    Your page shows only the tabs you switched on: Links, Vault, Courses, Support.

  4. 4

    They buy or claim something

    Checkout runs on Razorpay: UPI, Indian cards, net banking or international cards. A free item is a great first step.

  5. 5

    They follow you

    One tap. From now on they get an alert whenever you drop something new. You own that relationship, not an algorithm.

  6. 6

    They earn Fan Points

    Buyers earn points that only work on your page, which gives them a reason to return.

  7. 7

    You drop again, and they come back

    A scheduled drop with a countdown reaches every follower. The second sale starts with people who already trust you.

What a fan sees

  • Your page at sygil.app/yourname with your banner, theme colour, links, vault, courses and support tab.
  • Item pages with price, description, ratings, remaining quantity and a countdown for scheduled drops.
  • A checkout powered by Razorpay. Fans can use their Fan Points as a discount (1 FP = ₹1 off).
  • After buying, an Activity area with Redemptions, My FamPoints and Transactions (receipts).

What you see

  • A page you can edit in place: banner, theme, tabs, links, vault items and courses.
  • A dashboard with Billing and payouts, Analytics, Auto-DMs and Notification settings.
  • A Requests inbox for questions, personal requests and booked calls.
  • Marky, a growth coach that only you can see on your own page.

Where the money goes

Every payment is split when it is made: Sygil keeps 10%, you keep 90%. Your share clears 7 days later and is paid out to your UPI ID (or PayPal or Wise if you are outside India) in batches. See Payouts.