How to sell Lightroom presets and LUTs online
Package presets and LUTs, show before-and-after proof, price them, deliver instantly and promote them with Reels and comment keywords.
1 min read · Updated October 2026
Short answer: export your presets or LUTs, show clear before and after results, price a starter pack between ₹199 and ₹499, deliver it as an instant download, and promote it with Reels where viewers comment a keyword to get a free sample.
Package it well
- Name the look, not just the number: "Warm Travel Vol. 1".
- Include install instructions for Lightroom Mobile and Desktop (and the video editor for LUTs).
- Add a short note on adjusting exposure and white balance per photo.
- Zip everything. Files up to 100 MB can be uploaded. For bigger bundles use a cloud link.
Show proof
12 Lightroom presets for travel photos. Works with Lightroom Mobile (free) and Desktop. Includes an install guide and tips for adjusting each preset. Personal and commercial use allowed. No resale of the presets.
Price it
| Product | Typical range |
|---|---|
| Free single preset | ₹0 |
| Starter pack (5 to 10) | ₹199 to ₹499 |
| Full collection | ₹499 to ₹999 |
| LUT pack for video | ₹299 to ₹799 |
Promote
- Post a before and after Reel.
- Say: "Comment PRESET and I'll send you a free one."
- Auto-DM sends the free preset and a button to the paid pack.
- Launch new volumes as limited drops.
Licence and rights
Can I sell presets for mobile and desktop together?
Yes. Put both in one ZIP or sell separate files.
What file size is allowed?
Images up to 20 MB, other files and ZIPs up to 100 MB, video up to 500 MB. Use a cloud link for bigger sets.