Link in bio store: turn your bio link into a shop
What a link-in-bio store is, how it differs from a list of links, and how to set one up to sell products, calls and courses.
1 min read · Updated October 2026
Short answer: a link-in-bio store is a single page behind your bio link that lists your links and lets people buy from you without leaving. Instead of sending followers to five different sites, one link holds your products, courses, calls, socials and tips.
Link list versus link store
| Link list | Link-in-bio store | |
|---|---|---|
| Purpose | Send people elsewhere | Let people buy on the page |
| Sells products | No, or limited | Yes: files, courses, calls, Q&A |
| Payments | Through other sites | Built in (UPI, cards, net banking) |
| Fan relationship | Visit and leave | Follow, drop alerts, loyalty points |
What to put on yours
- A banner, a photo and a one-line promise.
- Your products, with a free one first.
- Social links and affiliate product cards with coupon codes.
- A tip jar if you have a loyal audience.
Set one up
- 1
Claim your link
Choose a short, memorable username.
- 2
Add a banner and theme
So the page feels like yours.
- 3
Add your links
Socials, custom links and product cards.
- 4
Add a product
A free or low-priced item to start.
- 5
Add payout details
UPI in India. Then go public.
- 6
Put the link in your bio
Everywhere you post.
The full walkthrough: Quickstart. If you are comparing tools, see how Sygil compares to Linktree, Stan Store and Superprofile.
Tips
- Keep the list short. Your best three things should be visible without scrolling.
- Use the exact item link in Stories and DMs, not only the homepage.
- Check which links get clicked in your analytics and reorder them.
Is a link-in-bio store free?
Sygil is free to start, with 10% taken per sale and no monthly fee.
Can I keep my affiliate links?
Yes. Add them as product cards with images, prices and coupon codes.